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Performance Service

For WordPress

Our performance optimization service enhances your website's speed by reducing database size, optimizing requests & manageWordPress files. This results in an improved user experience & ultimately drives more conversions.

Image Compression

Image Compression

Reducing the file size of images without significant loss of quality. This can be done using various tools and plugins that employ compression algorithms.

Example: “We use advanced compression techniques to reduce image file sizes by up to 70% without compromising visual quality, leading to faster page load times.

Lazy Loading

Lazy Loading

Loading images only when they are visible in the user’s viewport. This improves initial page load time, especially for pages with many images.

Example: “Implementing lazy loading ensures that images are only loaded as users scroll down the page, improving the initial loading speed and user experience.

Resizing Images

Resizing Images

Ensuring that images are displayed at their actual display size in the browser. Serving images at larger sizes than necessary wastes bandwidth and slows down page load times.

Example: “We optimize image dimensions to ensure they match the display size on your website, preventing unnecessary data transfer and improving loading performance.”

Using appropriate image formats

Using appropriate image formats

Using WebP, JPEG 2000, and JPEG XR formats which offer better compression than older formats like JPEG and PNG.

Example: “We convert images to modern formats like WebP to provide superior compression and image quality, resulting in faster loading times and improved SEO.

Browser Caching

Browser Caching

Enabling browser caching so that static resources like images, CSS, and JavaScript files are stored in the user’s browser, reducing the number of requests to the server.

Example: “We configure browser caching to store static assets locally, minimizing server requests and significantly improving page load times for returning visitors.

Page Caching

Page Caching

Generating static HTML files of your web pages and serving them to visitors, bypassing the need to dynamically generate the page on each request.

Example: “We implement page caching to serve pre-generated HTML files, drastically reducing server load and improving website speed.

Object Caching

Object Caching

Storing database queries and other frequently accessed data in memory to reduce database load.

Example: “We utilize object caching to store frequently accessed data in memory, reducing database queries and further enhancing website performance.

Minification

Minification

Removing unnecessary characters (whitespace, comments) from HTML, CSS, and JavaScript files to reduce their size.

Example: “We minify HTML, CSS, and JavaScript files to reduce their size, leading to faster download and parsing times by the browser.

Concatenation

Concatenation

Combining multiple CSS and JavaScript files into fewer files to reduce the number of HTTP requests.

Example: “We concatenate CSS and JavaScript files to minimize HTTP requests, which significantly speeds up page load times.

Removing Render-Blocking Resources

Removing Render-Blocking Resources

Ensuring that critical CSS and JavaScript are loaded first to allow the browser to render the page quickly.

Example: “We identify and eliminate render-blocking resources to ensure that the above-the-fold content is displayed quickly, improving the user experience.

Choosing a Fast Hosting Provider

Choosing a Fast Hosting Provider

Selecting a hosting provider with fast servers and good network connectivity.

Example: “We can advise on selecting a high-performance hosting provider that meets your website’s needs, ensuring optimal speed and reliability.

Using a Content Delivery Network (CDN)

Using a Content Delivery Network (CDN)

Distributing website content across multiple servers around the world to improve loading times for users in different geographic locations.

Example: “We integrate your website with a CDN to cache content on servers worldwide, reducing latency and improving loading times for users globally.

Optimizing Server Configuration

Optimizing Server Configuration

Tuning server settings for optimal performance.

Example: “We optimize server configurations, including database settings and server-side caching, to maximize website speed and efficiency.

Cleaning up the Database

Cleaning up the Database

Removing unnecessary data, such as post revisions and spam comments, to reduce database size and improve query performance.

Example: “We clean up your database by removing unnecessary data, such as post revisions and spam comments, leading to faster database queries and improved website performance.

Optimizing Database Queries

Optimizing Database Queries

Improving the efficiency of database queries to reduce execution time.

Example: “We analyze and optimize database queries to improve their efficiency, reducing execution time and enhancing overall website speed.

HTTP/3 Optimization

HTTP/3 Optimization

HTTP/3 is the latest version of the HTTP protocol, offering significant performance improvements over HTTP/2, especially in lossy network conditions. It uses QUIC, a new transport protocol built on UDP, which reduces latency and improves connection stability.

Example Service Offering: “We implement HTTP/3 support on your server, leveraging QUIC for improved connection reliability and reduced latency, resulting in faster page load times, especially for mobile users on unstable networks. This includes server-side configurations and ensuring compatibility with CDNs.

This involves configuring the web server (e.g., Nginx, Apache) to support HTTP/3, enabling QUIC, and potentially using a CDN that supports HTTP/3. This requires in-depth knowledge of server administration and networking.

Speculative Parsing Optimization

Speculative Parsing Optimization

Modern browsers perform speculative parsing to identify resources (CSS, JavaScript, images) needed to render the page before the HTML parsing is complete. Optimizing the delivery of these resources can significantly improve perceived performance.

This requires a deep understanding of browser rendering mechanisms and how resource hints affect the parsing process. It involves careful analysis of the critical rendering path and prioritizing resources based on their importance.

Advanced Compression Techniques

Advanced Compression Techniques

Beyond standard Gzip compression, there are more advanced algorithms like Brotli and Zstandard (Zstd) that offer higher compression ratios.

Example Service Offering: “We implement Brotli or Zstd compression on your server, providing significantly better compression than Gzip, reducing transfer sizes and improving page load times. This requires server-side configuration and compatibility checks.

Implementing these compression algorithms requires server-side configuration (e.g., configuring Nginx or Apache with the appropriate modules) and potentially using a CDN that supports these algorithms.

Code Splitting

Code Splitting

This technique involves breaking down large JavaScript files into smaller chunks that are loaded on demand. This reduces the initial JavaScript payload and improves initial page load time.

Example Service Offering: “We implement code splitting for your JavaScript, breaking down large bundles into smaller, on-demand chunks. This reduces the initial JavaScript payload, leading to faster Time to Interactive (TTI) and improved user experience.

This usually involves using module bundlers like Webpack or Parcel and requires a good understanding of JavaScript module systems and asynchronous loading.

Optimizing Core Web Vitals

Optimizing Core Web Vitals

Focusing on metrics like Largest Contentful Paint (LCP), First Input Delay (FID), and Cumulative Layout Shift (CLS) to improve user experience and SEO.

Example Service Offering: “We conduct a comprehensive analysis of your website’s Core Web Vitals and implement targeted optimizations to improve LCP, FID, and CLS scores, leading to better user experience and improved search engine rankings. This includes optimizing image loading, minimizing layout shifts, and improving JavaScript performance.

This requires a deep understanding of how these metrics are measured and how different optimization techniques affect them. It involves analyzing performance data using tools like Chrome DevTools and PageSpeed Insights.